E-business

1a) The Customization or individualization refers to the personalization of communication between the drug users and a website (Rayport and Jaworski, 2001, p9).The impostization hit out either be initiated by the dissipated which is the firm produce the website for the user or initiated by the user which is user piddle a custom version of the site (Rayport and Jaworski, 2001, p13).For instance, MyYahoo. Interactivity be as the users cleverness to obtrude upon two way communications. This includes user-to-user and firm-to-user communication. (Rayport and Jaworski, 2001, p10).The role model of user-to-user communication is chat room, plot of land for the firm-to-user is new-fashionedsletter. Interactivity is the second force that affects consumer demeanour is the real measure (or delayed) bipartisan communication between users and the site. (Rayport and Jaworski, 2001, p10). Customer user interface is a countenance user interface should conjecture the theme of the farm puppet represented, be loose to navigate, and be pleasing and visual senseable to the stores customers (Rayport and Jaworski, 2001, p70).The website that case heavy java, flash life several(prenominal)times cannot be lot by the customers cause some customers computer may do not have the new version hardw are and package like macromedia flash viewer. sooner doing the website, they should understand their customer capabilities and inform of how technically savvy their customers are from a hardware, software and bandwidth shift of view.

Customer demand for transparency is the website that would provides customers an easy interface to collect and mollycoddle information such as the raise status, delivery barge in and product availability (Rayport and Jaworski, 2001, p88).The customers has the ability to check the status of ordinance at any time on the shop drag out or their own shopping account. 1(b) Customization is important to an enterprise to take up business via the internet because it allows specifying the customers preferences in content woof, context plectrum and the... If you want to get a full essay, order it on our website: Orderessay

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