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* The Australian dollar has been gaining strength over the last some(prenominal) months, with increases in rate exchanges with the US dollar and the Japanese long (The breakwater Street Journal). Although this would appear to demonstrate economic improvement, experts address this kick in the currency strength as a create of spikes in the prices of Australian goods, leading to lower use up of Australian goods (Mercer). * Fosters Beer produces is Australian made ales which atomic number 18 currently being exported to the UK, the United States, in appendage to new(prenominal) locations. Financial performance has worsened, with lower revenues and negative pass income (Hoovers). Also, ecumenical information reveals that few Australians actually consume this rest home defacement; for example, each year yet 100 meg liters of the beer are consumed in Australia versus nearly 682 million liters in Britain (A putsch of iconic Australian beer, 2011). * A past study d iscussed consumer perceptions of Australian uncouth of origin apparel in comparison to countries such(prenominal) as New Zealand, the United Kingdom, China, and other Southeast Asian countries (Patterson and Tai). The results showed that only a portion of the test group considered Australian brands eminent quality, and only half were willing to pay more than nones for clothes with made in labeling.

* According to the 2009 Ray Morgan Australian Consumer Research results, 65% of Australians surveyed were more inclined to purchase products with the Australian Made logo when possible. Also, sales of the products with the Australian Made, Australian large(p) weigh (AMAG) rose in 2010 in comparison to those not development the! logo (COMPLETE-RESEARCH-SUMMARY-2002-10). * The strength of the Australian dollar has as wholesome impacted the countrys stance as the humanss largest wine exporter outside of Europe, causing a 10% decline in exports from the last year (Fickling). In appurtenance to the strength of the dollar, new entrants into the market, the economic climate, and the...If you want to get a full essay, order it on our website: OrderEssay.net

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