Consumer Behaviour

Industry Background Consumer behavior is the study of when, why, how, and where people do or do not buy. However, this is all ab bulge strategic management. You never compete on price because it slashes your margins and that directly impairs your ability to take aim money. Margins ar how you make money in personal credit line. An investor should not elude low prices with low margins without first seeking to understand the business model and basic principles of economies of scale. [Driving Forces of Competiveness] The main whimsical forces of competitiveness are: -Convenience (Locations and Costco Cash Cards) -Low prices with high quality (High inscription turn-over) -Loyalty (Membership structure encourages customer loyalty) -Return policy (Refund) -The putting greens image (Saves money by not stocking bags and fisticuffs materials) -Diversification of merchandise (both private & brand name) [Recent Developments in Australian Retail] Australia has seen a number of new developments in retail. These Changes in the retail environment occur because of consumer concerns. Retailers adopt these changes to remain competitive, not doing so could mean a customer shops at a competitors store. Developments in retail are often made because of competitive driving forces.

-Alde comes to Australia, first international mart retailer in Australia. -Alde brings with it unit pricing. Unit pricing becomes compulsory under law. -IGA pioneered the entry of recyclable and re-usable bags. The uses of plastic shopping bags, in grocery stores, were phased out under law in South Australia. -Coles introduces Coles Online, to compete with Woolworths Homeshop. This brings online grocery shopping at the major supermarkets to all of Australia. -Self-service checkouts, introduced at selected Woolworths and BigWs across Australia. -Woolworths introduce food bank. Grocery items big for sale, but still fine to eat are donated to charity. [Major Players in Australia... If you want to get a full essay, order it on our website: Orderessay

Order your essay at Orderessay and get a 100% original and high-quality custom paper within the required time frame.